Attendee Information

WHY ATTEND?

Find New Resources

• Retailers credit MAGIC as the #1 resource for discovering new vendors.
• Meet with more apparel and accessory brands here than at several smaller shows combined.
• 80% of specialty brands that show at MAGIC do not participate in smaller shows.
• MAGIC lets you shop over 20,000 product lines from around the world, all in one convenient location.

Cost Effective

Shop more brands in one location than at any other trade event or market. And our 3-day format allows for a cost-efficient, time-sensitive and effective buying trip.

Retail Relations Team

MAGIC is the only trade event with a full-time Retail Relations department, whose mission is to make your MAGIC experience as productive as possible. Our category specialists are dedicated to helping you make the most of your time before and during the show.

Free Industry Seminars

Stay current on industry topics and trends. MAGIC offers over 40 complimentary seminars, presented by some of the most respected names in the business. Topics include: Color & Trend Forecasts, Open-to-Buy Planning, Marketing to Consumers, Advanced Selling Strategies, and Retail Sales in the Digital Age.

ADMISSION POLICIES

The MAGIC Marketplace is a professional trade event. It is produced for the fashion industry and is NOT OPEN TO THE PUBLIC. As a respected industry event, we can only register the types of buyers outlined below. Admission to the show is only by management-issued, non-transferable badge. One badge will give each attendee access to all MAGIC Marketplace shows.

RETAIL BUYERS CREDENTIALS (Apparel & Accessory Buyers)

A minimum of three (3) of the following forms of Business Identification are required:

• Business Cards (listing the address of your business & your job title)
• Recent Invoices (minimum of 3 different company invoices, showing purchases of finished products – only apparel & accessories purchased in the last 6 months)
• Tax Registration (Certificate or Business Registration Certificate indicating you are retail business; not a seller’s permit)
• Letter of Intent (from an attorney or bank on official letterhead stating the intent to start a new retail business – this is acceptable for new businesses only)
• Account List (for proof of buying office)
• Credit Reference Sheet (showing companies you purchase from)

AND
one of the following forms of Personal Photo Identification is required on site:

• Driver’s License or Passport
• Government-issued Photo ID

• Credit Card or Bank Card with Photo

SOURCING CREDENTIALS (for Sourcing at MAGIC)

A minimum of three (3) of the following forms of Business Identification are required:

• Business Cards (showing your job title)
• Recent Invoices (showing purchases of fabric, trim, etc)
• Seller’s Permit
• Credit Reference Sheet

AND
one of the following forms of Personal Photo Identification is required on site:

• Driver’s License or Passport
• Government-issued Photo ID
• Credit Card or Bank Card with Photo

QUESTIONS?
Attendee Registration, Information & Customer Service
Monday-Friday, available 24 hrs.
Toll Free: (877) 554-4834
International: (218) 740-7092

ATTENDEE SERVICES

Retail Relations Team
Get insider tips from MAGIC’s Retail Relations Specialists at the Buyers Suite. Category specialists are available on show site to provide you with visuals and product catalogs of new brands available throughout the show floor.

Buyers Suite
How Suite! The Buyers Suite at MAGIC is a buyers only lounge, which offers a place to relax, get a bite to eat, check e-mail, and network. Be sure to stop by!
* Check back soon for an exact location.

New Buyer Seminar
Held on opening day, the New Buyer Seminar gives valuable advice and tips on navigating the show floor.

Complimentary Shuttle Services
MAGIC offers a variety of complimentary transportation options for your added convenience, helping you save valuable time and money.

Special Food Services
Save time and money with MAGIC-sponsored food services. Specially priced $5 meals make it easy for you to enjoy a low-cost lunch break without leaving the show floor.

Travel Services
Secure discounted rooms blocks through our partner Travel Planners Inc. Rooms start at just $50 per night!

INTERNATIONAL VISITORS

International Buyer Registration
Located in the Las Vegas Convention Center North Hall, Mezzanine Level, Room N258
This designated area is for international attendee registration ONLY. Translations services are also available to assist with registration.

Translated brouchures coming soon!

SEMINAR SERIES

MAGIC is in the process of updating our February 2010 Seminar Series schedule. Please check back again soon to see what we have in store!